About the Program
Passion to Purpose is an after-school and summer initiative that seeks to increase access to financial literacy and entrepreneurship education among youth in middle and high school grades. The mission of this program is to teach youth how to use their passions to solve problems, embody a commitment to community service, and shape their future for entrepreneurial success.
Passion to Purpose is led by 14-year-old CEO Jordyn Wright. Jordyn is the award-winning founder of J. Brielle Handmade Goods, a bath and beauty company that makes natural skin care products for teens. She is also an ambassador for Junior Achievement, serving as a youth mentor in their JA Business program. In addition, Jordyn is the author of the best-selling book The Clean Truth About Starting a Business for Teens. Each year she hosts a youth market event and has been awarded a proclamation honoring the day by Missouri City, TX Mayor Robin Elackatt. Jordyn is a freshman in high school enrolled in honor classes and dual credit courses at San Jacinto College.
To teach youth how to use their passions to solve problems, serve their community, and shape their future for success.
To create the largest collaboration of youth across the globe that collectively engages in problem-solving ventures that narrow the wealth gap, benefit communities, and creates brighter futures for generations to come.
Never be limited by others
- Mae Jemison
Astronaut and First Black Woman to Travel to Space
Students will learn how to use their passions to solve problems for their customers and community.
Students will learn basic business concepts like budgeting, calculating the cost of goods, pricing models, pitching, and marketing methods.
Students will apply what they have learned inside of a mock market setting. Like a science fair, students will pitch their product and or service to peers, teachers, and parents and receive immediate feedback.
Students will prepare for and participate in our summer youth vendor market. Here, they will see proof of concept as they pitch and sell to real customers.